All Together Day 2026: SAY invests in people and quality

On Friday 19 June, SAY held its All Together Day, the internal event that the company dedicates to its people twice a year. It is a key occasion for meeting, training, discussion and team building, which traditionally marks the run-up to the summer and Christmas periods.

This year’s edition, titled “Strategy, trust, collaboration without borders!”, marked the conclusion of a training programme launched about a year ago. The event was hosted at Parco Fenice (Fenice Green Energy Park), a hub dedicated to environmental sustainability, innovation and training, set within over 5 hectares of parkland in Padua. Managed by Fondazione Fenice, the park promotes educational projects, training activities and events focused on renewable energy, the ecological transition and sustainable development. 

The programme drew upon organisations specialising in training and organisational development, featuring business consultants, occupational psychologists and HR experts. The team supported SAY both during the training phase carried out over recent months and in the design and facilitation of the team-building activities, helping to turn the experience into a tangible and shared learning opportunity.

The day concluded with a debriefing session dedicated to analysing the dynamics that emerged during the activities, exploring how these can be translated into best practices for the day-to-day work that SAY’s people deliver for their clients. SAY is a communication and marketing agency with offices in Padua and Milan, comprising over 70 professionals organised across three divisions: Creativity, Performance and Relations.

People development is a cornerstone of the company: skills, relationships and corporate culture are integral to the value that the business builds every day. Furthermore, in a constantly evolving sector like communication and marketing, investing in people means investing in the quality of work and the ability to generate long-term value.

All Together Day stems directly from this vision. It is not simply a day out of the ordinary, but an opportunity to strengthen relationships, develop collaboration skills and experience first-hand the dynamics that underpin our daily work, ultimately translating into a better service for our clients.