Biathlon

Cross-country skiing and rifle shooting. Biathlon is a winter sport that is experiencing exponential growth in terms of participation and visibility, a discipline capable of attracting spectators, media and sponsors from all over the world.

Photo, video and copy both in Italian and English: SAY crafts high-end creative content to tell the sport world, celebrate athletes, enhance the territory and the sponsors

A team in our agency follows the IBU World Cups live from Anterselva, from the opening ceremony to the closing one, reporting live the races, interviewing the athletes, collecting anecdotes and curiosities over the protagonists through photos, pictures and interviews