{"id":15179,"date":"2025-03-06T18:05:51","date_gmt":"2025-03-06T17:05:51","guid":{"rendered":"https:\/\/sayagency.com\/case-studies\/4-plus-nutrition\/"},"modified":"2026-04-21T11:34:16","modified_gmt":"2026-04-21T09:34:16","slug":"4-plus-nutrition","status":"publish","type":"case_study","link":"https:\/\/sayagency.com\/en\/case-studies\/4-plus-nutrition\/","title":{"rendered":"4 Plus Nutrition"},"content":{"rendered":"
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4+ Nutrition<\/p>\n<\/h1>\n <\/div>\n <\/div>\n <\/section>\n\n\n

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\n Client<\/span>\n
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4+ Nutrition<\/p>\n <\/div>\n <\/div>\n

\n Services<\/span>\n
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Social Media Management<\/a>,ADV Strategy<\/a>,Influencer Marketing<\/a>\u00a0,IT\/Development<\/a><\/p>\n <\/div>\n <\/div>\n

\n Sector<\/span>\n
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Food & beverage<\/a>,E-Commerce<\/a>,Pharma<\/a>,Sport<\/a><\/p>\n <\/div>\n <\/div>\n

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Project<\/h2>\n<\/div>\n <\/div>\n\n
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4+ Nutrition is an Italian company specialized on food supplements’ production. Innovation, research, quality and safety: 4+ Nutrition’s DNA is strongly linked to the world of sport.<\/p>\n<\/div>\n \n <\/div>\n <\/div>\n <\/div>\n<\/section>\n\n\n

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New concept idea<\/h2>\n<\/div>\n <\/div>\n\n
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After studying the graphic identity of the brand, SAY showcased the corporate image in all the managed channels and tools: e-commerce, newsletters and socia media.<\/p>\n

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E-commerce website development<\/h2>\n<\/div>\n <\/div>\n\n
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SAY worked on the design and development of the e-commerce website, designed in a way that embodied the brand image and values, providing an effective purchase experience and offering new solutions to implement the presence of the brand abroad. In order to express all the peculiar features of the project and improve the single products, the texts were revised (and then translated into English, French and German), enriching the experience of the user with emotional pictures, taken from the photoshoots carried out for the brand.<\/p>\n<\/div>\n \n <\/div>\n <\/div>\n <\/div>\n<\/section>\n\n\n

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Opensource and CMS customization<\/p>\n<\/div>\n <\/div>\n <\/div>\n

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SEO Contents Creation<\/p>\n<\/div>\n <\/div>\n <\/div>\n

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Social Media Management<\/h3>\n<\/div>\n <\/div>\n
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SAY manages the brand’s social media channels, handling editorial planning, content creation and community management. To promote Italian-made products and meet the needs of international expansion, all 4+ Nutrition communications are developed in two languages, Italian and English.<\/p>\n<\/div>\n <\/div>\n <\/div>\n <\/div>\n <\/section>\n<\/div><\/div>\n\n\n\n

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Digital advertising<\/h2>\n<\/div>\n <\/div>\n\n
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To improve brand awareness and boost sales, SAY develops digital promotion strategies, creates campaigns and manages media budgets and online advertising on Google and Meta.<\/p>\n<\/div>\n \n <\/div>\n <\/div>\n <\/div>\n<\/section>\n\n\n

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Content production<\/h3>\n<\/div>\n <\/div>\n\n
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A team of professionals from the agency is responsible for creating content to be disseminated on the managed communication channels. Still life product shoots, photographic content and videos featuring nutritionists and athletes who are brand ambassadors are produced.<\/p>\n<\/div>\n \n <\/div>\n <\/div>\n <\/div>\n<\/section>\n\n\n

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Influencer marketing<\/h2>\n<\/div>\n <\/div>\n\n
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To strengthen the brand image, increase engagement on social media channels and improve conversions, SAY researches, selects and manages content with influencers and ambassadors from the sports and sports nutrition sector.<\/p>\n<\/div>\n \n <\/div>\n <\/div>\n <\/div>\n<\/section>\n\n\n

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