Training
The value of training
To train literally means “to shape”. At SAY we are committed to shaping skills and knowledge so that they give rise to concrete development strategies. We design internal and external training courses to broaden our horizons and those of our customers, in the belief that only continuous learning can lead to improvement and growth.
Web Marketing Training in Padua and Milan for Companies
Digital marketing is a constantly evolving field, with new tools, strategies and platforms emerging all the time.
At SAY, we offer digital marketing training courses in Padua and Milan (at our offices) and via live streaming for companies looking to enhance their skills, creating a shared space for knowledge exchange and sharing.
We believe in the value of training and for this reason, we develop effective learning methodologies suited to the needs of companies that entrust their training in this field to us.
Training areas to enhance corporate skills
At SAY, Training goes hand in hand with Culture and awareness of the tools being used, to ensure that they are effective for the business objectives to be achieved. This is why our courses are designed with the professionals who will attend them in mind, featuring structured modules to enhance existing skills or develop new know-how.
The specialists leading the training courses are subject-matter experts, with years of experience and activity in the field.
The courses in the areas of SEO and Analytics, Online Advertising and Strategy, Social Media and Email marketing, as well as training focused on the smooth use of corporate websites. Each course is part of a path that we build according to the client’s needs and the skills to be acquired and enhanced. Held at our Milan and Padua offices, the courses are developed in interactive modules during which it is possible to engage directly with specialists and learn “by doing”.
How we deliver training at SAY
Taking a course with our trainers means gaining new competences and skills that can be spent immediately, thanks to the concrete, user-oriented approach we implement.
A real advantage for both individuals and teams: each marketing training course is designed to accelerate learning of the subject and allows you to gain initial experience both independently and with the support of our project teams.
Our web marketing training courses are held at our offices in Milan and Padua and are also available via live streaming, to ensure full accessibility according to individual needs.
At the end of the course, participants receive all the materials used during the training: course presentation, video recording of the lessons, and any additional documents relevant to the chosen training area.
In this way, the users can continue to deepen their knowledge of the sector and always have concrete guidelines on hand for the application of the notions learned in the world of web marketing.
SAY INCONTRA: the free webinar format
SAY INCONTRA is the format created by SAY. Designed for those working in the fields of communication and marketing, it is a training project aimed at professionals who want to achieve concrete and measurable results.
Shared moments and virtual spaces to explore current topics, exchange ideas with industry experts, and discover approaches, tools, and strategies that help us better understand the present and design the future.
The free SAY INCONTRA webinars are created for professionals, companies, and anyone passionate about the digital world. Each topic covered in these virtual events stems from the expertise of SAY’s teams: a practical way to share knowledge, encourage dialogue, and foster a strong, informed culture of communication.
Throughout the SAY INCONTRA sessions, we have already explored:
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SEO and AI: search is changing – how to adapt and stay visible – with Giacomo Callegari, SEO Director
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Last Click or Reality? Marketing Mix Modelling (MMM) – with Alberto Narenti, ADV & Strategy Director
Speeches
and events
Training also means sharing our experience and knowledge beyond the agency’s borders, to help build and grow a community based on knowledge exchange and open dialogue, ingredients necessary not only to grow skills, but also to contribute to the evolution of knowledge. This is why we collaborate with external organisations and universities by holding courses and speeches on fields of knowledge in which we have experience and in-depth knowledge. An opportunity for discussion and growth even for our speakers, a virtuous circle where teaching and learning go hand in hand.
Collaborations that generate value
Providing training to businesses also means helping them reflect on key issues for their business, involving them in the process of evolution and change, involving them in the process of evolution and change that is an essential condition for growing and prospering in the world around us. SAY has established collaborations that generate value, expressed through workshops, meetings and events dedicated to companies and brands that, like us, recognise the value of training, growth and knowledge.
SOS com
An event launched in 2024 with the aim of creating awareness in companies on understanding and communicating sustainability. Realised in collaboration with Spinlife, a spin-off of the University of Padua specialising in consulting and designing sustainability courses for companies, SOS com is the answer to the market’s growing need for sustainability.
Odissea Project
ODISSEA, Osservatorio Di Impatto Sociale Su Economia e Arte (Social Impact Observatory on Economics and Art), is a project of the Humanities and Management Departments of the Ca’ Foscari University of Venice, funded by the European Social Fund and realised in collaboration with SAY. The main objective of the initiative is to explore a new way of conceiving business models through the arts, showing the link between art and business and between entrepreneurial strategies and cultural paradigms.
Master in Sport Business Strategies
We are a partner of the First Level University Master in Sport Business Strategies, a post-graduate course founded in 2005 through the collaboration between Verde Sport and Ca’ Foscari University Challenge School. Over the years, this master’s program has become one of the most prestigious sports marketing institutions in Italy and Europe. The Master in Business Strategies involves the SAY team in various projects, including HR and orientation events and speeches.
Would you like to invest in the growth of your team?
Contact us to discover our training courses
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